Tony Iommi Unveils Epic New Instrumental Song "Deified"
Tony Iommi, the legendary guitarist of Black Sabbath, has released a new instrumental song called "Deified" to coincide with a new perfume of the same name, in partnership with Xerjoff Group. The song is an epic, atmospheric track that showcases Iommi’s signature riff-based style.
The Inspiration Behind "Deified"
The animated music video for "Deified" tells the story of a child who tears a page from a history book, causing chaos and destruction in the world. The video was produced and art-directed by Xerjoff Group CEO Sergio Momo, who also appears in the video playing guitar alongside Iommi.
In a recent joint video interview, Momo revealed the inspiration behind the name "Deified". "A friend of mine gave me this little booklet on poetry, which was palindromic poetry," he explained. "And I said, ‘Well, that’s just crazy.’ So I just kind of found a few words which could be connected mainly with Tony’s lifestyle and artistic career, and he really immediately liked ‘Deified.’"
The Song and Perfume
"Deified" is the second joint venture between Iommi and Xerjoff, following the 2021 fragrance Monkey Special, which was accompanied by an instrumental song called "Scent of Dark". Iommi coproduced the song with keyboardist and longtime collaborator Mike Exeter, and additional personnel includes Karl Brazil on drums, Laurence Cottle on bass, and orchestration by Ben Andrew.
Iommi has expressed his excitement about the new perfume and song, saying, "I’m really excited about our new perfume and after the success of our last one [Monkey Special], I hope that you’ll like Deified as much as I do. We’ve gone through the same process of trying different samples of perfume over the last year until we came up with this one, and I really like it."
Black Sabbath Reunion Speculation
Iommi’s new song and fragrance arrive amid renewed speculation of a Black Sabbath reunion. Although Iommi has not addressed the rumors, ex-Sabbath drummer Bill Ward chimed in on Instagram, saying, "I’m in for playing some of everyone’s old favorites. Loved playing them then, I’d love to play them one last time."
Conclusion
Tony Iommi’s new song "Deified" is a testament to his enduring creativity and talent as a musician. The song and accompanying perfume are a unique collaboration that showcases Iommi’s ability to push boundaries and explore new sounds. As fans of Black Sabbath and Iommi’s work eagerly await any potential reunion news, "Deified" serves as a reminder of the guitarist’s continued relevance and influence in the world of rock music.
FAQs
Q: What is the name of Tony Iommi’s new song?
A: The song is called "Deified".
Q: What is the name of the perfume that Iommi has released in partnership with Xerjoff Group?
A: The perfume is also called "Deified".
Q: Who coproduced "Deified" with Tony Iommi?
A: Mike Exeter, a longtime collaborator of Iommi’s, coproduced the song.
Q: Who appears in the animated music video for "Deified"?
A: Xerjoff Group CEO Sergio Momo appears in the video playing guitar alongside Iommi.
Q: Is there any speculation about a Black Sabbath reunion?
A: Yes, there is renewed speculation about a Black Sabbath reunion, although Iommi has not addressed the rumors.
